EDWARDSVILLE, Ill. (BP) -- In an Illinois town proud of its Route 66 heritage, thousands gather every year to celebrate what John Steinbeck called "the Mother Road." For more than 20 years, Edwardsville's annual Route 66 festival at City Park has offered visitors fun, food, and classic cars. What was missing, realized church planter Rayden Hollis, was a gospel opportunity. Hollis is the planter and lead pastor of Red Hill church in Edwardsville. The church isn't quite three years old, and they don't have their own building yet. But Hollis is passionate in leading his church by a missions strategy based on Jeremiah 29:7.