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DeMoss to close prominent PR firm March 29

CARY, N.C. (BP) — Mark DeMoss, founder of DeMoss, an Atlanta-based public relations firm known for high-profile, faith-based clients, plans to close March 29, according to a letter DeMoss sent to friends dated Jan. 15.

DeMoss, recounting that he was diagnosed with cancer two years ago but tests now show he is cancer-free, wrote, “In addition to the gift of God’s presence and physical healing during this journey, the experience motivated a season of reflection ultimately leading to both clarity and affirmation of this important decision for me.”

Many public relations organizations have been “reinventing themselves” and changing their business models, DeMoss wrote, but he is “not wired” to do that with his firm.

Founded in 1991 as The DeMoss Group, the firm worked for an array of clients over the years, including the Southern Baptist Convention, the Billy Graham Evangelistic Association, Samaritan’s Purse, Operation Christmas Child, Chick-fil-A, Museum of the Bible, Hobby Lobby, American Bible Society, Cru (formerly Campus Crusade), American Center for Law and Justice and Open Doors. The clients, according to the DeMoss website, have ranged from nonprofits with annual revenue of $5 million to $500 million and for-profit businesses approaching $5 billion in revenue.

DeMoss planned and coordinated media relations for memorial services and other events surrounding the death of evangelist Billy Graham, which received worldwide news coverage last year. He also served as an adviser for Mitt Romney’s 2008 and 2012 presidential campaigns.

DeMoss’s 20 employees were notified Jan. 11 of the company’s forthcoming closure, according to the Biblical Recorder, newsjournal of the Baptist State Convention of North Carolina. Clients were then informed about the decision.

Mark DeMoss, who holds a political science degree from Liberty University, is the author of “The Little Red Book of Wisdom.”