A look at the 2001 sales figures explains how the young ministry has become virtually self-supporting so quickly: Last year 43,340 items were sold, a 135 percent increase above the previous year's sales.
WorldCrafts project manager Karen Flowers attributes the sales increase to the popularity of their main marketing tool, WorldCrafts parties. These parties are designed to be much like other home parties that feature Tupperware or Pampered Chef products. Hostesses purchase a party kit containing catalogs, a video, recipes, invitations, clip art and more.
ROEBUCK PLAZA, Ala. (BP)--The next time you're tempted to turn off the alarm clock and stay in bed on Sunday morning, think about "Miss Willie."